gold products

gold products

In 2008, Danish visionaries – Victor Moreno and Marco Merie – challenged the world of fashion and beauty. They created a completely new definition of quality for hair care products – Gold Professional Haircare. Thousands of stylists around the world choose the Gold brand as a unique high-class brand and the only one that meets restrictive Danish environmental standards. Nature is of fundamental importance to us, therefore all the components come exclusively from renewable and sustainable sources.
250 ml

Blond Shampoo

Formulated specifically to neutralize unwanted yellow tones in blond or gray hair and enhance the brightness of dull blond hair, both natural and colortreated. A hydrating and nourishing shampoo formulated with rich, cold-pressed Grape Seed Oil brings out a delightful softness and shine with every use. This shampoo protects the hair from damage caused by UV rays and heat styling while also helping to reduce color fading as you wash.

• Purification Level: moderate
• Hair Type: all textures and thickness of blond or gray hair
• Neutralizes yellow tones
• Enhances the brightness of cold, dull blond hair
• PH Level: 5.5
• UV protection
• Seductive & flirty fragrance
• Key Ingredients: cold-pressed Grape Seed Oil, Grapefruit Extract
• NOI 100% active ingredients

Use: Apply the product on wet hair, lather up, leave on for 1-2 minutes then rinse. Repeat or leave on longer for cooler tones and further neutralization of yellow or gray tones. Once your perfect tone is reached, use as needed to maintain your cooler, brighter tone. Conclude the treatment with your favorite Gold conditioner for improved silky-feel, shine and smoothness.

  • made with love
  • paraben free
  • vegan
  • color safe
  • antioxidants
  • sustainable
  • organic ingredients


Aqua (Water), Sodium Cocoyl Isethionate, Cocamidopropyl Hydroxysultaine, Sodium Lauroyl Sarcosinate, Disodium Laureth Sulfosuccinate, Glycol Distearate, Coconut Acid, Parfum (Fragrance), Phenoxyethanol, Polyquaternium-10, Acrylates Copolymer, Amodimethicone, Laureth-4, Sodium Isethionate, Cocamidopropyl Betaine, Polyquaternium-7, Acid Violet 43 (Ext. Violet 2), Ethylhexylglycerin, Disodium Edta, Benzyl Salicylate, Laureth-2, Peg/Ppg-120/10 Trimethylolpropane Trioleate, Sodium Benzoate, Cetrimonium Chloride, Trideceth-10, Linalool, Citronellol, Limonene, Mica, Ci 77891 (Titanium Dioxide), Silica, Vitis Vinifera (Grape) Seed Oil, Vitis Vinifera (Grape) Fruit Extract, Chlorphenesin, Potassium Metabisulfite.

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Scalp Relieve Shampoo

Hydration Shampoo

Yellow Marvelous

Gold Premium Hair Color